The AT&T greeting card direct mail kit is perfect for around the holiday season. Many people are receiving holiday greeting cards from family and friends in their mailboxes. This is a great opportunity to develop a kit like this for acquisition marketing.

The size of this direct mail kit perfectly matches a standard greeting card size. This kit also features handwritten fonts on the envelope and a real stamp, just like you would see on a real greeting card.

Inside of the kit is a folded in half letter on a heavy paper stock, just like a greeting card. It also includes a tip-on rewards card, which is a great feature. The entire marketing message fits in the greeting card size.

The back of the greeting card also has enough space to include disclosures/disclaimers. Most marketing materials must include this information. Even in this compact format, there is enough room to include the important details.

The greeting card kit works well in a lot of business verticals. The idea definitely benefits during the holiday season when greeting cards are more popular.